Work That Makes a Difference
The organizations and contexts in these examples are different, but the through line is the same.
In each case, we focused on building the structure rooted in data. We worked across operations, development, and communications so teams could do their best work more consistently.Here are a few projects we’re proud of...
Project: Built & scaled the company’s website marketing optimization program
Impact: Created stronger website and embedded a learning culture through structured experimentation
Results: Delivered $25M+ in incremental new assets in one year
Project: Lead communications and social media program for a women’s mental health nonprofit
Impact: Built a repeatable social media process simple enough for a volunteer-run nonprofit to sustain
Results: Grew Instagram reach by 112%, sold out all programming
Project: Repositioned home care brands for growth by connecting to new and broader customer segment
Impact: Sharpening audience focus for new segment and improved engagement
Results: Grew share + presented to retailers like Walmart and Dollar General
“Devi has been an extraordinary team member and colleague for Real Queens Fix Each Other’s Crowns!
She guided us with her expertise in marketing, while also navigating and developing our funding strategy. It’s been a breath of fresh air to get somebody on boarded who hits the ground running.
She would be an amazing asset to any team, program, or project!”
— Brandie Meister, Co-Executive Director
Real Queens Fix Each Other’s Crowns
